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Comparison · 204 merchant reviews read · Updated October 2026

Intelligems vs Emerald Collective

Short answer

Pick Intelligems if you need theme tests and template tests and you want the most proven option (197 reviews).

Pick Emerald Collective if you want to start on a free plan.

IntelligemsEmerald Collective
App Store rating4.8★ (197)2.9★ (17)
Cost at your traffic$69+/moStarting price. The listing says price rises with orders but gives no tiers.FreeCheapest plan: Free Plan.
How price scalesStarts at $69/month (or $660/year) and goes up with your store's sitewide order volume, with higher tiers adding merchandising, shipping, checkout and post-purchase testing; a free trial is available.Free for up to 10 orders, or a flat $10/month for unlimited orders and 24/7 support.
LaunchedDecember 1, 2021December 3, 2024
App Store listingApp Store listing

Emerald Collective starts at $0 a month, Intelligems at $69

Intelligems

  • Smart Content$69/mo
  • Smart Merchandise$112.1/mo
  • Smart Shipping$112.1/mo
  • Unlimited$349/mo

“Pricing scales based on sitewide order volume”

Emerald Collective

  • Free PlanFree
  • Premium Plan$10/mo

Only Intelligems can run theme tests

Read from each app's listing. A dot means the listing says it can do it.

IntelligemsEmerald Collective
Price tests●●
Theme tests●○
Template tests●○
Content tests●○
URL split tests●○
Shipping tests●●
Offer tests●○
Checkout tests●○
Personalization●○
Visual editor●○
AI test ideas●○
Audience targeting●●
Profit per variant●○
Free plan○●

What reviewers complain about

Share of each app's reviews that complain about the topic. Apps under 20 reviews are left out because a single review swings the number.

Intelligems
Price4.3%
Billing and refunds0%
Support3.7%
Bugs2.1%
Setup2.7%
Dashboard1.1%
Reporting and stats0.5%
Flicker0%
Page speed0%
Integrations0.5%
What you can test0.5%
Results0%

The most common Intelligems complaint: price

I'm surprised to see mostly five star reviews for this app. Having previously tested out Shoplift for landing page split testing and AB Convert for price testing, I came to Intelligems hoping to find an all-in-one solution. Unfortunately, it's proven to be a major waste of my time. Here's what I wish I'd known before investing my time into this app: - The UI is complex. - To run a split test on…

★★☆☆☆ · Pixie Wing · November 7, 2023

Intelligems replies to 35% of reviews, Emerald Collective to 25%

IntelligemsEmerald Collective
Reviews with a developer reply35%25%
Praise support79.8%31.3%
Complain about support3.7%25%

Serious problems reviewers reported

Billing disputes, broken stores, misused data and missing features. Each one is a single merchant's account.

Very buggy and test don't actually work even when support spend 2 months trying to make it work until I get tired and had to move on. Intelligems use to be the biggest one for A/B testing but nowadays they are just outdated compare to the new ones.

★☆☆☆☆ · Cavaier on Intelligems · September 19, 2025

purtroppo non funziona. Dopo alcune ore non ha ancora generato impression nessuna delle due varianti. Ho aperto varie chat di assistenza in cui dicono di rispondere in 16 minuti ma dopo 24 ancora non hanno risposto. Intanto l'ABtest continua a non funzionare. Disinstallo tutto

★☆☆☆☆ · Sprizzer srl on Emerald Collective · April 3, 2026

The app not working, i just wanted to do an A/B test for shipping rate. The exchanges with support lasted four days. First, they asked me for an authentication code to access my store (which was strange), then they told me it was fixed but it still didn't work, and then they asked me to call them to fix it live, even though it had already been done normally. In conclusion, four days wasted for…

★☆☆☆☆ · Woofy Lab on Emerald Collective · September 1, 2025

Very bad, I insist for a long time, has experienced constant error, delay, unable to create the test, can't choose the product after test finally launched the first product price, but it's very wonderful is a few hours later I products in the price of shopify concrete was somehow changed, changed to test the price of group B, ridiculous! Customer support is slow to respond, I can never reach…

★☆☆☆☆ · Eleven Oasis on Emerald Collective · June 6, 2025

Doesn't work very well, when you've created a price testing sometimes the test just disappears, you cant edit it either.

★★★☆☆ · Nordic Clays on Emerald Collective · February 21, 2025

Results merchants put a number on

  • 20%+ conversion rate with Intelligems, testing reducing prices slightly. “20%+ conversion rate”
  • 5% revenue with Intelligems, testing checkout A/B test. “5% more revenue”
  • 60% conversion rate with Intelligems, testing pricing test moving a product from $129 to $99. “60% increase in conversion”
  • 10% revenue with Intelligems. “10% revenue increase”
  • doubled conversion rate with Intelligems. “doubled our conversion rate”
  • nearly doubled conversion rate with Intelligems, testing pricing and shipping tests. “nearly doubled our conversion rate”
  • 2x conversion rate with Intelligems, testing price/variable tests. “2x our on-page CVR”

Add another app to this comparison

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