Comparison · 102 merchant reviews read · Updated October 2026
ABConvert vs GemX
Short answer
Pick ABConvert if you need price tests and theme tests and you want the most proven option (84 reviews).
Pick GemX if you want the lowest starting price ($49/month) and you want the fewest bug complaints.
| App Store rating | 4.6★ (84) | 4.8★ (25) |
|---|---|---|
| Cost at your traffic | $99/moStarter covers your traffic. | $49+/moStarting price. The listing says price rises with revenue but gives no tiers. |
| How price scales | Starts at $99/month with a free trial available, and each plan includes a set number of monthly test orders (1,000 to 30,000) with per-1,000 charges beyond that. | Starts at $49/month for single-page testing, or from $99/month (up to $699) for full-funnel testing, with the Funnel plan price rising with your monthly store revenue. |
| Launched | October 31, 2022 | September 23, 2024 |
| App Store listing | App Store listing |
GemX starts at $49 a month, ABConvert at $99
ABConvert
- Starter$99/mo
- Growth$199/mo
- Scale$399/mo
- Pro$599/mo
“1,000 test orders included. +$59/1K after; 5,000 test orders included. +$39/1K after; 15,000 test orders included. +$29/1K after; 30,000 test orders included. +$24/1K after”
GemX
- Page Optimize$49/mo
- Funnel Optimize$99/mo
“Starts at $99 and goes up to $699. Pricing scales based on monthly sitewide revenue.”
Only ABConvert can run price tests
Read from each app's listing. A dot means the listing says it can do it.
GemX reviews mention reporting and stats problems 4.3% of the time, ABConvert 0%
Share of each app's reviews that complain about the topic. Apps under 20 reviews are left out because a single review swings the number.
The most common ABConvert complaint: support
The support process is ridiculous. You're required to book a ticket just to speak to someone which sure whatever thats fine but the issue is you close out the ticket without any response from us on whether or not your suggestions fixed the issue at hand to which we have to go through your AI chat system and respond to multiple unnecessary prompts just to get passed it so we can speak to book a…
The most common GemX complaint: support
Tracking is inaccurate even after 24 hours. The app doesn't collect data on orders or visitors at all. I wasted two days testing only to see results that make no sense and don't match reality. Support doesn't exist. The support app itself doesn't even work. No way to get help, no responses, nothing. Stay away from this app.
GemX replies to 44% of reviews, ABConvert to 4%
Serious problems reviewers reported
Billing disputes, broken stores, misused data and missing features. Each one is a single merchant's account.
USE AT YOUR OWN RISK This app cost me more than it helped or saved. *****DOES NOT SYNC INVENTORY. (also does not warn you about this) In my case this lead to overselling hundreds of items. when I asked the staff to explain how inventory works, it took well over 5 minutes to get a real answer: Me: so i am meant to manually recalculate my inventory after a test? Jeffrey: No you don’t have to Me:…
USE AT YOUR OWN RISK This app cost me more than it helped or saved. *****DOES NOT SYNC INVENTORY. (also does not warn you about this) In my case this lead to overselling hundreds of items. when I asked the staff to explain how inventory works, it took well over 5 minutes to get a real answer: Me: so i am meant to manually recalculate my inventory after a test? Jeffrey: No you don’t have to Me:…
Tracking is inaccurate even after 24 hours. The app doesn't collect data on orders or visitors at all. I wasted two days testing only to see results that make no sense and don't match reality. Support doesn't exist. The support app itself doesn't even work. No way to get help, no responses, nothing. Stay away from this app.
Results merchants put a number on
- 40% other with ABConvert, testing quantity breaks. “reduce COGs by 40%”
- 0.1% conversion rate with ABConvert. “improve your conversion rate by 0.1%”
Add another app to this comparison
Other head-to-heads: ABConvert vs IntelligemsGemX vs IntelligemsABConvert vs VisuallyGemX vs VisuallyABConvert vs ElevateGemX vs ElevateABConvert vs ShopliftGemX vs ShopliftABConvert vs PersonizelyGemX vs PersonizelyABConvert vs ABsolutelyGemX vs ABsolutely
Looking past ABConvert and GemX? See ABConvert alternatives.