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Comparison · 40 merchant reviews read · Updated October 2026

ABboost vs Emerald Collective

Short answer

Pick ABboost if you need theme tests and template tests.

Pick Emerald Collective if you need shipping tests and audience targeting and you want to start on a free plan.

ABboostEmerald Collective
App Store rating4.5★ (25)2.9★ (17)
Cost at your traffic$4.99+/moCheapest plan: Starter.FreeCheapest plan: Free Plan.
How price scalesStarts at $4.99/month and goes up with the number of active tests you can run, with a free trial available and about 17% off on yearly billing.Free for up to 10 orders, or a flat $10/month for unlimited orders and 24/7 support.
LaunchedNovember 6, 2025December 3, 2024
App Store listingApp Store listing

Emerald Collective starts at $0 a month, ABboost at $4.99

ABboost

  • Starter$4.99/mo
  • Professional$14.99/mo
  • Enterprise$29.99/mo

Emerald Collective

  • Free PlanFree
  • Premium Plan$10/mo

Only ABboost can run theme tests

Read from each app's listing. A dot means the listing says it can do it.

ABboostEmerald Collective
Price tests●●
Theme tests●○
Template tests●○
Content tests●○
URL split tests●○
Shipping tests○●
Audience targeting○●
Free plan○●

What reviewers complain about

Share of each app's reviews that complain about the topic. Apps under 20 reviews are left out because a single review swings the number.

ABboost
Price0%
Billing and refunds0%
Support0%
Bugs12.5%
Setup4.2%
Dashboard0%
Reporting and stats0%
Flicker0%
Page speed0%
Integrations0%
What you can test0%
Results0%

The most common ABboost complaint: bugs

After removing the app the code and testing is still ist active. i can´t stop the redirection. The redirection is also to the wrong product since the test ins not aktiv any more .

★☆☆☆☆ · pawINAYA® · May 18, 2026

Emerald Collective replies to 25% of reviews, ABboost to 13%

ABboostEmerald Collective
Reviews with a developer reply13%25%
Praise support16.7%31.3%
Complain about support0%25%

Serious problems reviewers reported

Billing disputes, broken stores, misused data and missing features. Each one is a single merchant's account.

purtroppo non funziona. Dopo alcune ore non ha ancora generato impression nessuna delle due varianti. Ho aperto varie chat di assistenza in cui dicono di rispondere in 16 minuti ma dopo 24 ancora non hanno risposto. Intanto l'ABtest continua a non funzionare. Disinstallo tutto

★☆☆☆☆ · Sprizzer srl on Emerald Collective · April 3, 2026

The app not working, i just wanted to do an A/B test for shipping rate. The exchanges with support lasted four days. First, they asked me for an authentication code to access my store (which was strange), then they told me it was fixed but it still didn't work, and then they asked me to call them to fix it live, even though it had already been done normally. In conclusion, four days wasted for…

★☆☆☆☆ · Woofy Lab on Emerald Collective · September 1, 2025

Very bad, I insist for a long time, has experienced constant error, delay, unable to create the test, can't choose the product after test finally launched the first product price, but it's very wonderful is a few hours later I products in the price of shopify concrete was somehow changed, changed to test the price of group B, ridiculous! Customer support is slow to respond, I can never reach…

★☆☆☆☆ · Eleven Oasis on Emerald Collective · June 6, 2025

Doesn't work very well, when you've created a price testing sometimes the test just disappears, you cant edit it either.

★★★☆☆ · Nordic Clays on Emerald Collective · February 21, 2025

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