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Comparison · 176 merchant reviews read · Updated October 2026

Shoplift vs Trident AB

Short answer

Pick Shoplift if you need theme tests and visual editor and you want the fewest bug complaints.

Pick Trident AB if you want to start on a free plan.

ShopliftTrident AB
App Store rating4.9★ (133)4.7★ (47)
Cost at your traffic$99+/moStarting price. The listing says price rises with visitors but gives no tiers.Free to startStarting price. The listing says price rises with visitors but gives no tiers.
How price scalesStarts at $99/month ($74/month billed annually) and goes up with your site's monthly unique visitors, with higher tiers adding features and support.Free for up to 500 monthly impressions, then $19.99 to $49.99/month as your monthly impression limit grows, with about 20% off for annual billing.
LaunchedSeptember 15, 2022August 9, 2021
App Store listingApp Store listing

Trident AB starts at $0 a month, Shoplift at $99

Shoplift

  • Core$99/mo
  • Advanced$399/mo
  • Pro$999/mo

“Based on site-wide monthly unique visitors.”

Trident AB

  • FreeFree
  • Premium$19.99/mo
  • Business$24.99/mo
  • Enterprise$49.99/mo

Only Shoplift can run theme tests

Read from each app's listing. A dot means the listing says it can do it.

ShopliftTrident AB
Price tests●●
Theme tests●○
Template tests●●
Content tests●●
URL split tests●●
Visual editor●○
AI test ideas●○
Audience targeting●○
Heatmaps●○
Free plan○●

Trident AB reviews mention bugs problems 12.8% of the time, Shoplift 1.6%

Share of each app's reviews that complain about the topic. Apps under 20 reviews are left out because a single review swings the number.

ShopliftTrident AB
Price3.9%2.1%
Billing and refunds1.6%2.1%
Support1.6%6.4%
Bugs1.6%12.8%
Setup0.8%0%
Dashboard0.8%6.4%
Reporting and stats0%6.4%
Flicker0%0%
Page speed0%0%
Integrations1.6%2.1%
What you can test2.3%0%
Results0.8%0%

The most common Shoplift complaint: price

The product itself works as advertised. We like the fact variants load without the original-page flash you get with some client-side testing apps. Two reasons I uninstalled. First, pricing. If you run a high-traffic store, the session-based cost gets very expensive very quickly. In our case several times what comparable tools charge. Check the maths carefully against your own traffic profile…

★★☆☆☆ · Pixie Wing · September 18, 2026

The most common Trident AB complaint: bugs

Not impressed. Our first test had an issue and when we tried to make the changes necessary it just glitched and kept trying to load. So we created a new test, and it will not switch back and forth at all. Support tried to help, but doesn't seem to be able to figure out what is going on. We just want a refund and will try a different app instead.

★☆☆☆☆ · Henry's Pets · November 3, 2025

Shoplift replies to 0% of reviews. Trident AB replies to none

ShopliftTrident AB
Reviews with a developer reply0%0%
Praise support71.3%12.8%
Complain about support1.6%6.4%

Serious problems reviewers reported

Billing disputes, broken stores, misused data and missing features. Each one is a single merchant's account.

The product itself works as advertised. We like the fact variants load without the original-page flash you get with some client-side testing apps. Two reasons I uninstalled. First, pricing. If you run a high-traffic store, the session-based cost gets very expensive very quickly. In our case several times what comparable tools charge. Check the maths carefully against your own traffic profile…

★★☆☆☆ · Pixie Wing on Shoplift · September 18, 2026

Didn't had the change to run split-tests because bugs. $99,- gone for not even live with the app. First of all, the app is buggy and not worth the cost. It is connected to an outdated theme, and I didn’t even have a chance to try it properly. I tried to run a split-test but for some reason it grab the outdated theme. There is no live chat. I will try Intelegems.

★☆☆☆☆ · ComfoFeet on Shoplift · March 5, 2025

The app is faulty and causes rework - it removed all our variant images and caused lose of sales. Now we have hours of rework to just get our website back to where it was before implementing this app.

★☆☆☆☆ · KENT | super natural basics on Trident AB · October 21, 2025

I ran one test on one product detail page. the goal was to test the product images. Test didn't work as it should. I immediately stopped it. But the app destroyed our product detail page. All images were a mess. Can't recommend it.

★☆☆☆☆ · Jaimie Jacobs on Trident AB · January 29, 2025

when I hopped on a call they promised free trial for 2 years, haven't received it since months. Also there's almost no live chat support, making it difficult to communicate. App does not show ATC performance as well, must be bug.

★★☆☆☆ · Naturala on Trident AB · May 10, 2024

Results merchants put a number on

  • 45% conversion rate with Shoplift. “increase our conversion rate by 45%”
  • +9% other with Trident AB, testing checkout button. “up 9%”

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