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Comparison · 21 merchant reviews read · Updated October 2026

Theme Scientist vs Variant

Short answer

Pick Theme Scientist if you need theme tests and you want the lowest starting price ($9.99/month).

Pick Variant if you need template tests and url split tests.

Theme ScientistVariant
App Store rating4★ (13)5★ (8)
Cost at your traffic$29.99+/moYour traffic is above the listed limits. Tester Pro is the floor, expect a custom quote.$599+/moYour traffic is above the listed limits. Up to 25K Sessions is the floor, expect a custom quote.
How price scalesStarts at $9.99/month with a 14-day free trial, and the price goes up as your store's monthly order limit increases (50, 250, or 500 orders).Starts at $199/month for up to 5K sessions and goes up with monthly sessions, to $599/month for up to 25K sessions, with 20% off if billed yearly.
LaunchedMarch 5, 2020January 12, 2026
App Store listingApp Store listing

Theme Scientist starts at $9.99 a month, Variant at $199

Theme Scientist

  • Tester$9.99/mo
  • Tester+$19.99/mo
  • Tester Pro$29.99/mo

Variant

  • Up to 5K Sessions$199/mo
  • Up to 10K Sessions$399/mo
  • Up to 25K Sessions$599/mo

Only Theme Scientist can run theme tests

Read from each app's listing. A dot means the listing says it can do it.

Theme ScientistVariant
Theme tests●○
Template tests○●
Content tests●●
URL split tests○●
Offer tests○●
Checkout tests○●
Personalization○●
Visual editor○●
AI test ideas○●

What reviewers complain about

None of these apps has 20+ reviews yet, so there's not enough to compare complaint rates.

Variant replies to 88% of reviews, Theme Scientist to 85%

Theme ScientistVariant
Reviews with a developer reply85%88%
Praise support69.2%75%
Complain about support7.7%0%

Results merchants put a number on

  • over $50k a year revenue with Theme Scientist, testing multiple growth ideas. “increase our revenue by over $50k a year”
  • double conversion rate with Theme Scientist. “double, yes double our conversion rates in 3 months”
  • 1.7% conversion rate with Variant. “jump to 1.7%”
  • 2.2% conversion rate with Variant. “hit 2.2%”

Add another app to this comparison

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Looking past Theme Scientist and Variant? See Theme Scientist alternatives.