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Comparison · 57 merchant reviews read · Updated October 2026

Trident AB vs Falcon

Short answer

Pick Trident AB if you need url split tests and you want the most proven option (47 reviews).

Pick Falcon if you need theme tests.

Trident ABFalcon
App Store rating4.7★ (47)5★ (10)
Cost at your trafficFree to startStarting price. The listing says price rises with visitors but gives no tiers.Free to startCheapest plan: Free Forever.
How price scalesFree for up to 500 monthly impressions, then $19.99 to $49.99/month as your monthly impression limit grows, with about 20% off for annual billing.Free for 1 product test, $5.99/month for 5 product and 5 theme tests, or $29.99/month for unlimited tests; price depends on the number of tests, not traffic.
LaunchedAugust 9, 2021April 28, 2025
App Store listingApp Store listing

Trident AB starts at $0 a month, Falcon at $0

Trident AB

  • FreeFree
  • Premium$19.99/mo
  • Business$24.99/mo
  • Enterprise$49.99/mo

Falcon

  • Free ForeverFree
  • Basic$5.99/mo
  • Pro$29.99/mo

Only Trident AB can run url split tests

Read from each app's listing. A dot means the listing says it can do it.

Trident ABFalcon
Price tests●●
Theme tests○●
Template tests●●
Content tests●●
URL split tests●○
Free plan●●

What reviewers complain about

Share of each app's reviews that complain about the topic. Apps under 20 reviews are left out because a single review swings the number.

Trident AB
Price2.1%
Billing and refunds2.1%
Support6.4%
Bugs12.8%
Setup0%
Dashboard6.4%
Reporting and stats6.4%
Flicker0%
Page speed0%
Integrations2.1%
What you can test0%
Results0%

The most common Trident AB complaint: bugs

Not impressed. Our first test had an issue and when we tried to make the changes necessary it just glitched and kept trying to load. So we created a new test, and it will not switch back and forth at all. Support tried to help, but doesn't seem to be able to figure out what is going on. We just want a refund and will try a different app instead.

★☆☆☆☆ · Henry's Pets · November 3, 2025

Falcon replies to 20% of reviews. Trident AB replies to none

Trident ABFalcon
Reviews with a developer reply0%20%
Praise support12.8%70%
Complain about support6.4%0%

Serious problems reviewers reported

Billing disputes, broken stores, misused data and missing features. Each one is a single merchant's account.

The app is faulty and causes rework - it removed all our variant images and caused lose of sales. Now we have hours of rework to just get our website back to where it was before implementing this app.

★☆☆☆☆ · KENT | super natural basics on Trident AB · October 21, 2025

I ran one test on one product detail page. the goal was to test the product images. Test didn't work as it should. I immediately stopped it. But the app destroyed our product detail page. All images were a mess. Can't recommend it.

★☆☆☆☆ · Jaimie Jacobs on Trident AB · January 29, 2025

when I hopped on a call they promised free trial for 2 years, haven't received it since months. Also there's almost no live chat support, making it difficult to communicate. App does not show ATC performance as well, must be bug.

★★☆☆☆ · Naturala on Trident AB · May 10, 2024

Results merchants put a number on

  • +9% other with Trident AB, testing checkout button. “up 9%”

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